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YouTube is adding ‘seasons’ to make your favorite channel more like Netflix

YouTube logo on an abstract background
Illustration: Alex Castro / The Verge

YouTube creators can now break their videos up into different seasons and episodes to make them easier for viewers to navigate — and binge-watch — on TV. The upcoming feature comes as YouTube has increasingly been pushing into the living room, with YouTuber revenue on TVs up 30 percent year over year, according to the company.

Content creators can soon tailor their uploads for viewers in a format that looks very similar to Netflix and other streaming services when viewed on the TV, with full-screen episode descriptions and a hierarchy of seasons and episodes to navigate.

GIF: Google

YouTube has not described how the new formatting will translate to desktop and mobile UI, but expect to see it in some form on all…

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