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Mark Zuckerberg can’t quit the metaverse

Mark Zuckerberg at Meta Connect 2023
Meta

Almost two years ago, Mark Zuckerberg rebranded his company Facebook to Meta — and since then, he has been focused on building the “metaverse,” a three-dimensional virtual reality. But the metaverse has lost some of its luster since 2021. Companies like Disney have closed down their metaverse divisions and deemphasized using the word, while crypto-based startup metaverses have quietly languished or imploded. In 2022, Meta’s Reality Labs division reported an operational loss of $13.7 billion.

But at Meta Connect 2023, Zuckerberg still hasn’t given up on the metaverse — he’s just shifted how he talks about it. He once focused on the metaverse as a completely digital new world. Now, he aims to convince the public that the future is a blend…

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