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Twitter will let businesses keep their gold checkmarks — for $1,000 per month

An illustration of the Twitter logo.
Illustration by Alex Castro / The Verge

Twitter wants to cash in on businesses on the platform by charging them $1,000 per month to keep their gold checkmarks, according to a report from The Information. As noted by The Information, brands who don’t pay the $1,000 per month fee will lose their gold badges, although it’s unclear when that will happen.

Internal messages viewed by the outlet also reveal that Twitter’s looking to tack on an extra $50 per month charge to add badges to each account affiliated with the business. This aligns with a screenshot posted by social media consultant Matt Navarra, which shows what appears to be an email between Twitter product manager Evan Jones and an unnamed business.

“As an early access subscriber, you’ll get a gold checkmark for your…

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